Audience Feedback

Producers want feedback that can help them to increase the appeal of thier product. They can get feedback in a number of ways:

Focus Groups – These are made up of a group of representatives of the target audience.

Audience panels – Representatives who give feedback on a regular basis.

Trialling and Testing – Sample of the product would begiven to an audience and they would give feedback.

Reviews – Ordinary people who review a product for a magazine, newspaper or website. There are also professional reviewers that provide the cruellest feedback.

Complaints – Complaints can be sent direct from the audience or it can go through a complaint centre like Ofcom or ASA.